藉由搜尋引擎優化（SEO）提高您網站的可見度、吸引目標顧客
Advanced Web Ranking (以下簡稱AWR)是一套功能強大的網站排名追蹤軟體，廣受各大網路行銷公司、廣告公司、網站經營者愛用。通常用戶在瀏覽搜尋結果時，都會點選搜尋結果最前面的網站，因此如何讓自己的網站容易被搜尋引擎優先列出，是每個商家或網站經營者關注的議題。各大搜尋引擎有其獨特的演算法，除了編輯得當的標題與內文之外，更新頻率、HTML語法品質、連結與子網頁的品質，都會影響網頁在篩選過程下的曝光結果。SEO(Search Engine Optimization)是針對搜尋引擎演算法優化網頁，以增加其曝光率的技術。
如何建立您的追蹤計畫：
1. 開啟專案，輸入欲查詢分析的網站網址
2. 輸入您想與其對應的關鍵字
3. 指定您欲追蹤的搜尋引擎，如Google、Bing；或是Facebook、Twitter等社交網站。
AWR便會開始蒐集過去12個月的資料，為您網站的曝光率做出報告。您可看見網站在搜尋引擎上的推移、點閱人次、訪客來源等統計結果，以及同樣搜尋條件下的競爭對手。
AWR的SEO audit工具可以從技術層面優化您的網站，AWR掃描並診斷您網站的每個子頁面。藉由適當的標籤語法、網頁標題，進行簡單的調整，即可有效提高您網站的曝光率。
AWR提供電腦下載程式版(desktop)、或雲端服務(cloud)。Desktop版支援Windows、Linux、OS X三大平台，Cloud版可以在最新版的各大瀏覽器上使用，採用Responsive web design，可以在各種尺寸的行動裝置上閱覽。
依需求不同，依序分為Server、Enterprise、Professional、Standard四個版本，內含完整套裝輔助程式、到最基本的追蹤查詢功能，詳細請見版本比較。
Reliable rank tracking solution
Track your clients' performance in SERPs with pinpoint accuracy, regardless of their niche, location or device.
Fresh and accurate keyword ranking data
AWR continues its legacy of delivering accurate ranking data, gathered fresh when you ask for it.
Localized rankings
Thanks to AWR’s customized search engine locations you can track local rankings and gain the trust of local businesses from around the world.
Mobile tracking
With AWR, you can track and compare your keyword rankings' evolution across devices, for both your websites and competitors.
All SERP features tracked
AWR covers all types of results and lets you track rankings as they show up in real SERPs.
Customizable tracking and reporting
Get relevant rankings tailored to your niche, segment data into insightful bits and build thorough reports that your clients will love.
Full Whitelabel interface and reports
Erase any trace of AWR from the app’s interface and reports, and use your company logo instead.
Customizable and ready-to-use reports
Build your own reports and templates from scratch, mixing up columns, charts and graphs in simple and telling ways.
4000+ search engines
Monitor your rankings on literally any search engine out there, including Yandex, Baidu, DuckDuckGo, Amazon and YouTube.
Special character support in multiple languages
AWR lets you track keywords in any language you want, with any types of special characters.
Sustaining growth and teamwork
Grow your business and extend your reach, while AWR adapts to your changing needs and team dynamics.
Unlimited keywords, SEs and projects
Designed for large and complex projects, AWR has an expanding capacity that can fit vast amounts of data.
Unlimited and flexible accounts at no extra costs
Your AWR subscription accommodates as many user accounts as you need, with individual access permissions to your ranking data.
Powerful API and data integrations
Integrate full SERP data with your in-house tool through AWR’s powerful API and automatic CSV exports uploaded straight to FTP. Or connect AWR to Google Data Studio and other third-party reporting tools.
Premium support for Enterprise users
AWR Enterprise Subscriptions come with special customer service options to help you achieve more with your business.
Priority support
Your messages are assigned with increased priority in our support ticket queue, to ensure a shorter response time for you.
Data migration assistance
Enjoy the assistance of our specialists when importing voluminous historical rankings from previous solutions.
Dedicated account manager
Get expert insights and advice on achieving your business goals with AWR from your dedicated account manager.
Customer-centric culture
At AWR, your feedback and business goals are at the core of our product strategy.
Public Product Roadmap
Submit feature ideas and keep track of their implementation progress, through the AWR public feature board.
Frequent product updates
Stay confident of using a rank tracking solution that’s updated monthly to the latest changes in search and up to the industry’s demands.
Systems uptime monitoring
Stay updated at any time on interruptions in our app services that may be affecting you.
| PRO | AGENCY | ENTERPRISE | |
| Core Features | |||
| Keywords (updated weekly) | 7,000 | 14,500 | 35,500 |
| 4,000+ Search Engines | V | V | V |
| Daily, weekly, bi-weekly, monthly updates | V | V | V |
| Manual Updates | V | V | V |
| Fast 1 hour updates | V | V | |
| Local Search & Maps Tracking | V | V | V |
| Desktop and Mobile Rankings | V | V | V |
| Organic, SERP features & sponsored results rankings | V | V | V |
| YouTube, Amazon, Yahoo, Bing, Naver, Baidu rankings | V | V | V |
| Forecasting | 1 forcast / project | Unlimited | Unlimited |
| Search Intent | V | V | V |
| Pixel Position & Above the fold URLs analysis | V | V | V |
| CTR Trends weighted by SERP Features presence | V | V | V |
| SERP HTML source and analysis | V | V | V |
| Country-specific, local & global search volumes (w/ YoY trends) | V | V | |
| Page Speed & Core Web Vitals check | V | V | V |
| Visibility, Traffic Estimation & ClickShare metrics | V | V | V |
| Dynamic Keyword Groups | V | V | V |
| Keyword Cannibalization analysis | V | V | V |
| Branded keywords analysis | V | V | V |
| Title Tags & Title Links changes detection | V | V | V |
| Competitors Insights | |||
| Keyword Difficulty | V | V | V |
| Market Share | V | V | V |
| Top Sites | V | V | V |
| SERP Volatility chart | V | V | V |
| Project Features | |||
| Number of projects | Unlimited | Unlimited | Unlimited |
| Search engines in project | Unlimited | Unlimited | Unlimited |
| Variable search depths | V | V | V |
| Chart notes | V | V | V |
| Alerts (via Email and Slack) | V | V | V |
| Project sharing | V | V | V |
| Static Keyword Groups | V | V | V |
| Reporting | |||
| Scheduled PDF reports | Unlimited | Unlimited | Unlimited |
| Dynamic custom dashboards | V | V | V |
| Branded reports (white label) | V | V | |
| Custom Domain | V | V | |
| Export to CSV, Excel, Google Sheets | V | V | V |
| Reports sharing | V | V | V |
| Looker Studio connector | V | V | |
| Users | |||
| Admins, Team Members, and Clients | Unlimited | Unlimited | Unlimited |
| Activity Log | V | V | V |
| Roles and Rights Management | V | V | V |
| Integrations | |||
| Looker Studio connector | V | V | |
| Google Search Console & GA4 | V | V | V |
| Google Drive & Google Sheets | V | V | |
| Slack | V | V | V |
| API access | V | V | |
| Third party reporting systems support: TapClicks, Adverity, Tableau, Seo Tools for Excel | V | ||
| Administration, Security and Support | |||
| Two Factor Authentication | V | V | V |
| SSL Whitelabel domain | V | V | |
| Email & phone support | V | V | |
| Free demo and 1-1 training | V | V | V |
Advanced Installer
All-in-one Application Packaging Tool for Software Developers and IT Professionals.
Advanced Installer is a Windows installer authoring tool for installing, updating, and configuring your products safely, securely, and reliably.
Save time on training
User-friendly, completely GUI driven, with no scripts to learn, no databases to edit and no XML to write.
Save time to market
Develop with wizards, import existing IDE projects, integrate into automated build tools and source control systems.
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Hundreds of powerful features ready to use with just a few mouse clicks. Tons of functionality configurable for your installers.
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Fewer incidents due to improper installers. Enjoy reliable installers crafted with great attention to detail.
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Included updater, launcher, bootstrapper, trialware, serial validation, dialog editor, additional languages, and countless others.
Increase customer satisfaction
Robust installers based on standard Windows Installer technology offering rollbacks, patches, auto-updates, etc.
Save on consulting
Advanced Installer's support team stands ready to help you with any installer questions you may have.
Save on migration tools
Leverage existing investments. Repackage older installers, import MSIs, WiX projects. Use open formats, avoid proprietary traps.
|
Professional |
Enterprise |
Architect |
|
MAIN FEATURES: Trusted Signing Native Integration |
INCLUDES EVERYTHING IN CI/CD Integration |
INCLUDES EVERYTHING IN Repackager |
| Architect | Enterprise | Professional | |
| Enterprise Features | |||
| XML Search | V | V | |
| Search in XML files and return the values of elements, attributes or text nodes. | |||
| Update XML files | V | V | |
| Insert, replace or remove elements and attributes in XML files. Patch XML config files, register in XML frameworks. | |||
| Update TXT files | V | V | |
| Insert, replace or remove any string in any file type installed by your package or already present on the target machine. | |||
| Licensing | V | V | |
| The licensing module offers ready to use trial and registration (with maintenance plans) functionality for your application. | |||
| Install Drivers | V | V | |
| Specify drivers for install using the Windows Driver Install Frameworks (DIFx), version 2.1. | |||
| Convert EXE installers to MSIs | V | V | |
| Powerful wizard will convert any EXE setup into an MSI ready for network deployment through Active Directory. | |||
| User Accounts and Groups | V | V | |
| Allow your installers to create user accounts and groups on the user's computer. | |||
| Task scheduler | V | V | |
| Create and fully configure tasks to be run by the native Windows Scheduler service. | |||
| Scheduled Updates | V | V | |
| The Updater integrated with the Task Scheduler allows you to run updates from the Windows Scheduler service. | |||
| CD/DVD Autorun | V | V | |
| Quickly enable your product to automatically start from CDs and DVDs. Powerful, customizable, Windows 7-Ready launcher. | |||
| Folder sharing | V | V | |
| Easily share folders on install, setting the sharing permissions for secured access. | |||
| Configure Windows Firewall | V | V | |
| Add your application to the exception list during installation, and remove it during uninstallation. | |||
| Games Explorer integration | V | V | |
| Easily and fully integrate your games in Windows Vista's Games Explorer, specifying ratings, genres, art and more. | |||
| Media Center registration | V | V | |
| Register your games in Windows Media Center and allow your users to run them directly from there. | |||
| Windows 7 Libraries | V | V | |
| Easily create or add to existing Libraries like “Documents”, “Pictures” or “Music” on Windows 7. | |||
| Embedded Chainers | V | V | |
| Embed multiple MSIs in a unified setup package and install them chained in a single, atomic transaction. | |||
| Prerequisites Repository | V | V | |
| Save the prerequisites you defined and reuse them in other projects. | |||
| Multiple Instances | V | V | |
| Allow the installation of multiple instances of your product on the same computer. | |||
| MSI Transforms | V | V | |
| Capture user input during an install or the differences between two MSI databases into a Windows Installer transform. | |||
| Custom Tables editor | V | V | |
| Visually define new tables and columns, insert rows in your MSIs. Add and edit additional data for your custom actions. | |||
| Direct Table editor | V | V | |
| Visually edit your MSIs and MSMs at database table and row level, customizing your installers to the tiniest detail. | |||
| MSI and MST Diff | V | V | |
| Highlight MST content or MSI differences within the Table Editor. Optimize your work by reverting changes on the fly. | |||
| Test in VM | V | V | |
| Avoid damaging your local machine when testing the installation by running it in a provisioned virtual machine. | |||
| Installer Continuous Integration | |||
| Azure DevOps | V | V | |
| Build Advanced Installer projects using Azure DevOps. | |||
| Jenkins | V | V | |
| Integrate the Advanced Installer project in your build system using our custom designed plugin. | |||
| TeamCity | V | V | |
| Dedicated build runner for Advanced Installer. | |||
| Bamboo | V | V | |
| Dedicated Bamboo tasks for Advanced Installer. | |||
| GitHub Actions | V | V | |
| Automate the EXE, MSI, and MSIX building using the Advanced Installer's official GitHub Action. | |||
| Automatic Updater | |||
| Advanced Updater tool | V | V | |
| Highly configurable and versatile, it automatically checks for, downloads and installs patches and updates. | |||
| Visual Updates Editor | V | V | |
| Edit your updates configurations visually in dedicated projects and build in multiple locales. | |||
| HTTP authentication, HTTPS | V | V | |
| Downloading over HTTPS is supported, as well as HTTP authentication which prompts for a user and password. | |||
| Server-side license check | V | V | |
| Server-side license check is supported, as another way to hinder piracy. | |||
| Toast Notifications | V | V | |
| Prompt your users with a notification and keep them up to date with the latest version of your application. |